Leeds Met starts research on UK economic impact of events

Leeds Met starts research on UK economic impact of events

 

Leeds Metropolitan University has been selected to undertake research for the first-ever UK Economic Impact Study (UKEIS) for the meetings industry, following an in-depth tender process.

The study, which is being overseen by the MPI Foundation, will provide a coherent and precise overview of the meetings industry in the UK – its size, value and importance to the UK commercial landscape and economy. Research will commence over the summer, with initial findings to be announced in spring 2013.

MPI UK and Ireland chapter president and Barbican head of sales, Samme Allen, said: "With this data we will be able to lobby for a greater voice in decisions that will affect us, demonstrate why we matter and why more people should listen to what we have to say. To ensure the success of the study we ask that each and every organisation within the industry become involved, provide data and promote the study through every stage of its progress."

Didier Scaillet, who is leading the project for MPI, commented: "Leeds Metropolitan University offers the perfect balance of industry knowledge and credibility in research on this scale. Their professional approach to the tender and understanding of our needs clearly established them as the perfect partner for us in this groundbreaking piece of research."

He added: "This research would not be possible without the significant investment we have received from a select group of farsighted organisations."

Sponsors behind the UKEIS are: IHG, Reed Travel Exhibitions, Barbican, Q Hotels, London & Partners, Confex, Meetings & Incentive Travel, IMEX, ExCeL, Visit Wales, Visit Scotland, Condé Nast, The Meetings Show UK, SITE, ICCA and the SECC.

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